Marketing Automation

Big Business Marketing. Small Business Budget.

Automated emails, texts, and follow-ups that nurture leads and keep your business top of mind—all running in the background while you do actual work.

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Overwhelmed business owner juggling follow-up tasks

The Problem

You Can't Personally Follow Up With Everyone

You know you should send that quote follow-up. Check in with past customers. Nurture leads who aren't ready yet. But you're running a business—there's always something more urgent. So the follow-ups don't happen. The leads go cold. The customers forget you exist until they need something and call whoever shows up first in their search. It's not a discipline problem. It's a capacity problem.

  • 80% of sales happen between 5th-12th contact
  • 48% of salespeople never follow up at all
  • 2% of sales happen on first contact
AI-powered drip campaigns nurturing leads like plants

The Solution

Marketing That Runs While You Sleep

Tiny Tortilla builds automated marketing systems that do the follow-up for you. New lead comes in? They get a welcome sequence. Quote sent? Automatic check-in at day 3, 7, and 14. Past customer? They hear from you quarterly—just enough to stay top of mind. It's not spam. It's systematic relationship management. Every touchpoint is intentional, personalized, and designed to move people toward a decision.

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What's Included

Automation That Actually Feels Human

Email Sequences

Welcome series, quote follow-ups, appointment reminders, win-back campaigns—all automated, all personalized.

SMS Campaigns

98% open rate. Perfect for appointment confirmations, quick check-ins, and time-sensitive offers.

Drip Campaigns

Multi-step sequences that nurture leads over time. Day 1, day 3, day 7—you set the cadence, we make it happen.

Behavior-Based Triggers

Someone visits your pricing page? Opens an email but doesn't reply? Triggers can respond to what people actually do.

Lead Scoring

Not all leads are equal. Automatically tag and prioritize based on engagement, behavior, and fit.

Smart Segmentation

Different messages for different people. Past customers, new leads, hot prospects—each gets what's relevant.

Seasonal Campaigns

Holiday promotions, annual reminders, seasonal check-ins—scheduled once, sent automatically.

Performance Tracking

Open rates, click rates, conversions—see what's working and what needs tweaking.

How It Works

Set It Up Once. Let It Run Forever.

1

Strategy Session

We map your customer journey. Where do leads come from? Where do they drop off? What touchpoints matter?

2

Sequence Design

We write the emails, texts, and triggers. You review, tweak, approve. Nothing sends without your sign-off.

3

Build & Integrate

We set up everything in your CRM or marketing platform. Connected to your other systems. Tested thoroughly.

4

Launch & Optimize

Turn it on and watch it work. We monitor performance and adjust what's underperforming.

How Businesses Use It

Automation That Fits Your Business

Quote Follow-Up Sequence

Scenario: You send a quote. Then you get busy. The prospect never hears from you again.

Automation:

  • • Day 1: "Got your quote—any questions?"
  • • Day 3: "Checking in—want to talk through options?"
  • • Day 7: "Still interested? Happy to adjust."
  • • Day 14: "Last chance before I close this out."

Result: 25-40% more quotes convert without any manual effort.

New Lead Nurture

Scenario: Someone fills out your form but isn't ready to buy yet.

Automation:

  • • Week 1: Welcome + what to expect
  • • Week 2: Helpful content / FAQ
  • • Week 4: Case study or testimonial
  • • Month 2: Check-in + soft offer
  • • Month 3: "Still looking for help?"

Result: Stay top of mind until they're ready—without remembering to reach out.

Past Customer Reactivation

Scenario: You did great work for someone two years ago. They've forgotten you exist.

Automation:

  • • Quarterly: "How's everything holding up?"
  • • Annual: "Due for a check-up / tune-up / review?"
  • • Special: Birthday or anniversary acknowledgment

Result: Repeat business and referrals from people who already trust you.

Appointment Reminders

Scenario: No-shows are killing your schedule and revenue.

Automation:

  • • 48 hours: Confirmation request
  • • 24 hours: Reminder with details
  • • 2 hours: "See you soon" text

Result: 30-50% reduction in no-shows.

Even Better Together

Marketing Automation + Our Other Solutions

Marketing automation nurtures leads. Our other solutions capture and convert them.

AI Receptionist

Call comes in → Lead enters CRM → Nurture sequence begins. All automatic.

Outbound Calling

When automated sequences identify hot leads, our calling team closes the deal.

Appointment Scheduling

Automated reminders reduce no-shows. Follow-ups drive rebookings.

Websites

Website visitors enter nurturing sequences that convert browsers into buyers.

CRM Implementation

Your CRM is the brain. Automation is the action. We build both to work as one.

Re-engagement

Automation prevents leads from going cold. Re-engagement brings back the ones that did.
Questions

Frequently Asked Questions
Ready?

Let's Build Marketing That Runs Itself

No more forgotten follow-ups. No more leads going cold. Just systematic, personalized outreach that works while you do.

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